About Us
Our Story and Commitment to You
At Hype Lettings, we believe that finding or managing a property should be a delightful experience. Established in the UK with a strong local focus on Stoke-on-Trent, Newcastle-under-Lyme, and Crewe, our mission is to provide first-class estate and letting services that cater to both tenants and landlords.
Our dedicated team combines years of industry expertise with deep community ties, ensuring that every interaction is personal, professional, and perfectly tailored to your needs.

Local Expertise
With an intimate understanding of the local property market, we help you navigate the nuances of the region.

Customer-Centric Approach
Every service we offer is designed to create a stress-free experience – whether you’re renting your first home or managing a portfolio of properties.

Innovation & Integrity
We continually invest in cutting-edge technology and maintain transparent practices, ensuring the highest standards of service.
Who We Are
OUR mission
At HYPE Lettings, our mission is clear:
We’re here to simplify property management for landlords and investors, offering a hassle-free, results-driven service that maximizes returns while minimizing stress.
For tenants, we provide high-quality, well-maintained, and affordable accommodation, ensuring they feel safe, comfortable, and supported in their homes.
With expert knowledge of the Stoke-on-Trent market, we’re committed to delivering a seamless experience, built on trust, transparency, and a dedication to doing property management right.
Let’s make property simple—together.
our ethos
Nothing but the TRUTH
So, here’s the TRUTH.
Meet OUR TALENTED TEAM
The heart and soul of our organisation.
The folk who MAKES things happen.
Friendly. Helpful. Customer-focused.

HENRIETTE ROBINSON
Director at HYPE Lettings
As Lettings Director, it’s my job to reinforce HYPE Lettings as one of the most trusted Letting Agents in Stoke-on-Trent.
Hence, I make sure everything runs smoothly, and our landlords and tenants are happy, and up-to-speed.
Perhaps most crucially, I make sure that Pieter isn’t eating too much chocolate. He hasn’t earned the nickname ‘Dairy Milk’ for no good reason.
When I’m not at work, I love to spend time with my family. I also enjoy playing tennis, doing Pilates and HIIT workouts.
Any spare time other than that, I like to bake and, of course, upcycle whatever I can!
All-time dream: To do a barn conversion. I love the thought of creating a whole new space while maintaining the original features.
Biggest bugbear: Rudeness and lack of respect.
Random fact about me: I love upcycling stuff! Can’t resist a good before and after photo!
Favourite holiday destination: Any hot, sunny sandy beach. Or Skiing in the Swiss Alps.
Slogan for life: Everything will be OK in the end. If it’s not OK, it’s not the end.

PIETER ROBINSON
(The other) director at hype lettings
Coming from a background in sport and teaching, I know how to overcome barriers, be mentally strong, and push myself to the limit. I also know how to get the very best out of myself and others.
It may not seem like a natural progression to go from being a maths teacher to heading a property management company, but there are definite parallels. Both require the ability to form strong and lasting relationships. Both require attention to detail and a need to constantly bring your A-game. And, perhaps most importantly, both require a desire for constant improvement.
That’s why I co-founded HYPE Lettings. To help people. To make things better. And to make a lasting positive difference.
I want to use my experience and knowledge to help ambitious property investors and landlords achieve their dream and ultimately lead a stress-free life.
Favourite film and why: Got to be Avengers. Because even in the face of danger and imminent death, there is always time for a joke.
Random fact about me: I can’t make trainers work with a suit jacket.
Number one dinner guest (dead or alive) and why: Isaac Newton. I’d love to know what the hell he was thinking underneath that apple tree.
Favourite holiday destination: Any ski resort with family and friends. It’s a brilliant week away.
Slogan for life: Make it happen!

DEBBIE WARD
Dangerous at HYPE Lettings
Originally from Cape Town, South Africa, I came to the UK in 2019 (just before the world was struck with COVID-19). Seems like forever ago!
I’m the Admin Assistant for the Lettings Team. That means I dot the i’s, cross the t’s and make sure things are in the right place.
My other day-to-day duties involve keeping Pieter in check and an occasional floss dance around the office. It’s what screen breaks are for!
When I’m not at work, I love spending time with my hubby, Gavin and my Pekingese, Gizmo.
One of them does have the capacity to turn into a gremlin if you feed them after midnight.
But I’m not saying which.
What inspired me to do what I do: I need the cash. Otherwise I may starve to death. Well, I do want to make us Stoke’s most trusted Letting Agents as well.
Guilty pleasures: White chocolate and gin. Not necessarily in that order.
Random fact about me: I am petrified of anything that can run faster than me. Mainly spiders. Not so much my husband.
If I won the lottery I would: Build a safe haven for children and the elderly.
Slogan for life: I can, and I will!

BRONWYN WHITTINGTON
Magician at HYPE Lettings
I’m the Operations Manager for the Maintenance Department at Hype Lettings, proudly running the show all the way from the Western Cape of South Africa. People often wonder how I manage to keep everything on track from such a distance. My answer?
They don’t call me Magic for nothing! (Seriously, it’s either that or my internet connection deserves a medal.)
Armed with a talent for untangling chaos, a lot of organization, and maybe just a dash of actual wizardry, I keep the maintenance wheels turning without too many squeaks or unexpected explosions. When I’m not busy working my magic, I’m a proud mom of two kids, a wife, and an expert juggler of life’s many hats.
You’ll probably find me enjoying the sunshine, reading books that aren’t on a screen, soaking up the Cape’s breathtaking scenery—and occasionally conducting very thorough research at the local wine tastings (all in the name of science, of course).
Do you have any hidden talents or hobbies?
I am a qualified Freestyle and Hip Hop dance instructor. In 2010, I opened Nouveau Dance Studio, the first Pole and Aerial Yoga dance studio in Durban, South Africa, which operated until two years ago.
If you could switch roles with anyone for a day, who would it be and why?
If I could switch roles with anyone for a day, I’d choose Elon Musk. I’d love to delve into the mind of a millionaire and gain insights into his unique approach to innovation, problem-solving, and entrepreneurship.
What’s one thing you can’t live without?
One thing I can’t live without? Coffee! It’s the essence of life, along with sunshine, of course.
Slogan for life: Embrace the rhythm, dance through challenges, and reach for the stars.
